Modaffekt was an early stage, ecommerce startup with a vision of becoming the next 'step up' from IKEA - ie. a marketplace for beautiful, modern, quality design with Scandinavian inspiration. We worked to promote the healthy aspect of Scandinavians from lifestyle tips to how to incorporate simple and functional pieces into anyones home. 
We attended many conferences and pitched for panels of VC's. I was very much involved in defining the mission of the company and creating the associating assets that were needed to best sell our Modaffekt brand. Below is a taste of some of the pitch decks and other marketing assets I created for a range of events.

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